Senin, 21 Desember 2009

Canada’s Online Casino Demographic


Although the land gambling venues have a very prominent elderly demographic, the technology and internet access needed for the online casinos has kept much of that demographic away from the gambling sites. More recently though, and specifically in the past year or two, a large number of senior citizens are finding their way to the internet gambling and bingo gaming sites. The demographic of online casino gamblers is rapidly changing all over the world according to industry research that has really been highlighted heavily in the past several months. This is particularly prominent in Canada right now according to an article in the Toronto Star. The senior citizen population has really begun to take to the internet – and even the online casinos out of necessity as much as a desire to join the internet age.

New programs are cropping up on a global scale that teach computer skills to the older generations. And one of the key reasons motivating this push is the fact that computer and internet use can fight depression and isolation according to recent research. Online casinos especially provide seniors with a community – something they may not readily have if they are in nursing homes or confined to their homes for much of the day.

As the internet gambling sites report more and more of this age demographic accessing the sites its entirely likely that the industry will see far more programs and games aimed quite specifically at the elderly and senior citizens within the internet gambling community. The rate of senior citizens gambling at online casinos and bingo sites has doubled annually since 2000 – and the rate is likely to hold steady because of the natural aging of an already internet savvy generation.

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